The power to say NO is sadly missing in some ad agencies these days.

No. We can no longer allow you to disrespect our people.

No. We can no longer allow you to disrespect our CEO.

No. We can no longer allow you to continue berating and humiliating our people.

No. We can no longer allow you to financially and operationally treat us as second-class citizens.

No. We can no longer allow you to run our business to the ground with your unfair contractual clauses and demands.

No. No. No.

Some ad agencies can no longer say NO because they have forgotten what it’s like to walk away from a business with one’s integrity and dignity and self-respect intact. They’ve been so used to the mistreatment that clients have been giving them that they have taken these as the new normal.

Well.

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It will soon be time for me to throw in the towel and hang my boots. I can no longer continue to be a part of this malarkey.

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